ETRO 50

ETRO
ETRO 50, Generation Paisley
#CHOOSEYOURROOTS

50 pieces, representative of the immense output of Etro Archives, have been selected for the exhibition, not for chronological reasons, but because they conduct a sort of dialogue with each other.
They are displayed in a backbone that traverses the five rooms housing the exhibition. This is the story of the creative journey undertaken by the brand, whose defining features is the invention of its own recognizable original Language and authorial logic.
Looking upwards, each room has its own sky, giving a sense of openness, of unlimited potential for travel, indeed the voyage is always ongoing.
The visitors are constantly immersed in an enviroment upholstered with Paisley-motif fabrics.

Design and production
by Silvestrin & Associati

Direction
by Giuseppe Silvestrin

Art direction
by Stoppini Org

Fashion consultant
Judith Clark

Location: Milan, MUDEC

In questo sito vengono utilizzati cookie tecnici e analitici, per consentire la fruizione ottimale del Sito. Previa manifestazione del consenso, verranno utilizzati anche cookie di profilazione di terze parti.
Per prestare il consenso, premere [OK]. Per maggiori informazioni o negare il consenso, leggere la nostra Privacy - Cookies Policy.

We use cookies to allow us to better understand how the site is used. If you agree, we also use third parties profiling cookies for personalized content and ads.
By clicking [OK] you consent to the use of cookies. To learn more about cookies or to disable them, view our Privacy - Cookies Policy.